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Bomarine
Sails What He Sells.
Bojan Michiels van Kessenich on Downwind Sailing, Trust and Life at Sea
When you speak with Bojan Michiels van Kessenich, you quickly realize: he’s not someone who just talks about sailing. He’s lived it — more than 80,000 nautical miles, multiple Atlantic crossings, countless nights under autopilot and Parasailor. His first encounter with the distinctive downwind sail dates back more than 20 years, to 2003. An experience that would later lead to the founding of Bomarine.
Today, Bomarine is a well-established name in the Netherlands and far beyond when it comes to bluewater equipment — gear designed to make long-distance cruising easier, safer, and more comfortable. The focus is on a select number of premium brands: Parasailor, Autoprop, Walder Boom Brake. Products Bojan knows personally, uses himself, and confidently recommends.
“I only sell what I would sail with on my own boat.”
That’s not just a line — it’s the principle behind everything he does. Bojan sees himself less as a salesman and more as a sparring partner for sailors. His clients are people preparing to take their yachts offshore — often for the first time. They’re not simply looking to buy a sail. They want to understand what it feels like to sail 1,000 nautical miles without stopping.
From Passion to Profession
After many years at sea, Bojan founded Bomarine in 2006. His goal was clear: to introduce sailors to products that truly make a difference on board. His passion for the Parasailor has remained unchanged. Few people know the sail as thoroughly as he does — from choosing the right size to fine-tuning the wing angle and knowing the perfect moment to hoist it. “When the Parasailor is trimmed properly, you feel the boat lift and settle. Everything suddenly runs more smoothly — you can sense the pressure coming off the bow.” That sense of calm and control is what convinces many of his clients. Instead of stress in gusty conditions or an unstable course, the boat moves steadily with the wind. And anyone who has spent days or weeks sailing downwind knows: that’s exactly what makes the difference.
Advice Rooted in Real Experience
Bojan speaks Dutch, English, German, and Croatian, advising sailors across Europe. Whether by phone, video call, or directly on board, he doesn’t just explain the technical details — he conveys confidence and practical understanding. What sets him apart: many clients don’t meet him in an office, but on the dock. When delivering a new sail, he often stays to hoist it together — live, on the water. “That’s when you see what the sail can really do. And the customer feels the difference immediately.”
Why Parasailor and Bomarine Are Such a Natural Fit
Both share the same understanding of sailing: it’s not about speed at any cost, but about safety, efficiency, and the simple pleasure of holding a steady course with the wind. Bojan expresses this mindset with credibility — grounded in experience, technical expertise, and genuine enthusiasm.
Anyone who meets Bojan quickly realizes: he doesn’t sell products, he shares convictions. And that is exactly what makes dealers like him so valuable — for the brand, for the sailors, and for everyone sailing with a Parasailor.
SHORT FACTS
| Distibutor | Netherlands / Belgium |
| Name | Bojan Michiels van Kessenich |
| Company | Bomarine |
| info@bomarine.nl | |
| Phone | +31-6-14023357 |
| Lat / Long | 52.0405 / 4.3903 |
| Hours | By Appointment Only |
| Location | The Hague, NL |
| Founded | 2006 |
| Focus Areas | Bluewater Equipment (Parasailor, Autoprop, Walder Boom Brake) and Yacht Deliveries |
| Website | bomarine.nl, parasailor.nl |
Services
| Sales Parasailor | ✔️ |
| Service | ✔️ |
| Installation | ✔️ |
| Training | ✔️ |
| Accessories | ✔️ |
| Shipping / Drop-off | ✔️ |
| Emergency Repairs | — |
| Charter Partner | — |
| Other | — |
Languages
| 🇳🇱 Dutch |
| 🇬🇧 English |
| 🇩🇪 German |
| 🇭🇷 Croatian |